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The Power of Choice

Every day, you make hundreds, if not thousands of choices and todays hotel guest is no different.  So I wanted to impart on you some advice regarding choice and enabling this and even using it to your advantage for complaint handling. A choice is made either...

The subtle power in one word

Hey again peeps!  As many of you know, I am very keen on the psychology of complaints and complainers, and how they can be responded to.  Recently I cam across something that I wanted to share with you.  This will just be a quick post! Whenever...

Responding to Reviews

Regular readers will remember many moons ago my original post about responding to TripAdvisor reviews, which featured some golden rules about how to respond to reviews.  In general these guidelines should be used across all hotels, but why should you respond in the ways that...

The Joy of Bias

The title of this post is actually ironic - bias is not a joyful thing in most circumstances, but can be used to your advantage despite being mainly disadvantageous.  The rule of bias is simple - bias is defined as 'inclination or prejudice for or...

Gift
All Feedback is a Gift

I have written before (many times) about handling feedback on TripAdvisor, but how about dealing with criticism in general? Someone once said to me that 'all feedback is a gift, no matter how it is presented' and I have always thought of this when...

How to annoy a receptionist!

Well, it has been a busy few months for me with the starting of a new job and the run up to Christmas but now I have returned with a fairly tongue-in-cheek post aimed at everyone who ever stays in a hotel. The world of Reception...

Outbooking – the results are in!

How does overbooking and out booking affect guests? The latest results of an impact survey provide some revealing insights!...

Transference – why you may be the reason people hate your brand!

I have written many posts that delve in to the psychology of consumers and for this article I wanted to tackle the process known as transference and how this can affect a guests' perception of your brand. For those without a psychology background, transference is the...

Handling TripAdvisor Blackmail Threats

It is beyond doubt that TripAdvisor is the behemoth of hotel and restaurant reviews, but how do you handle the few cases where people blackmail your business with a bad review? Let me just disclaim myself here - there are few people who will deliberately blackmail...

Overbooking is more hassle than it’s worth!

Firstly for my regular readers - sorry for the lack of posts recently; lots of stuff going on in my life and lots of working hard!  But here I am again with another ramble on about hotel practices! I regularly review what drew people to my...